Items where Author is "Imasari, Kartika"

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Number of items: 13.

Article

Imasari, Kartika and Setyawan, Surya (2016) Free Product Samples and Its Impact on Impulse Buying. International Journal of Applied Business and Economic Research, 14 (14). pp. 477-483. ISSN 0972-7302

Setyawan, Surya and Imasari, Kartika (2015) Brand Element: Brand Name and Consumer Buying Behavior. Jurnal Zenit, 4 (3). pp. 165-170. ISSN 2252-6749

Imasari, Kartika (2012) Odd Price: Harga, Psikologi dan Perilaku Konsumen dalam Purchase Decision Making. Jurnal Manajemen, 11 (2). ISSN 1411-9293

Imasari, Kartika (2011) Kepemimpinan yang Sempurna: Power atau Love? Media Komunikasi Maranatha, 20 (1). pp. 10-11. ISSN 0854-8145

Imasari, Kartika (2010) Bijaksana dalam Berbelanja Secara Online. Media Komunikasi Maranatha, 19 (2). pp. 16-18. ISSN 0854-8145

Imasari, Kartika and Cen Lu, - (2010) Pengaruh Media Periklanan terhadap Pengambilan Keputusan Siswa SMU untuk Mendaftar di Universitas Kristen Maranatha: Sikap Konsumen sebagai Variabel Moderasi (Studi Kasus Siswa SMU di Bandung). Jurnal Bisnis dan Ekonomi, 17 (2). pp. 109-120. ISSN 1412-3126

Imasari, Kartika (2010) Mengantisipasi Musibah di Bidang Keuangan: Cara Aman Berinvestasi. Media Komunikasi Maranatha, 19 (1). pp. 24-25. ISSN 0854-8145

Conference or Workshop Item

Setyawan, Surya and Imasari, Kartika (2015) Brand Pride: Measuring Repurchases and Loyalty. In: The 4th 2015 IBSM International Conference on Business, Management and Accounting, 7-9 October 2015, Bangkok.

Imasari, Kartika and Setyawan, Surya (2015) Price Sensitivity: Consumer Behavior and Decision Making Process. In: The 4th 2015 IBSM International Conference on Business, Management and Accounting, 7-9 October 2015, Bangkok.

Imasari, Kartika and Setyawan, Surya (2014) Building Company's Power and Image by Creating Private Brand. In: The 2nd 2014 IBEA International Conference on Business, Economic and Accounting, 26-28 March 2014, Hongkong.

Setyawan, Surya and Imasari, Kartika (2014) The Impact of Free Wi-Fi Facility to Consumer's Financial Behavior. In: The 2nd 2014 IBEA International Conference on Business, Economics and Accounting, 26-28 March 2014, Hongkong.

Cen Lu, - and Imasari, Kartika (2013) Pengaruh Lokasi terhadap Keputusan Pembelian pada Pengunjung Carefour Paris Van Java Bandung. In: Seminar Nasional & Call for Paper "Perkembangan Kewirausahaan dan Tantangannya dalam Menghadapi Perekonomian Indonesia di Masa yang Akan Datang", 19-20 Juni 2013, Bandung.

Imasari, Kartika and Setyawan, Surya (2012) Telemarketing: Effective or Annoying? In: Seminar Nasional & Call for Paper "Indonesian Family Business Sustainebility", 13-14 November 2012, Yogyakarta.

This list was generated on Fri Sep 22 13:09:16 2017 WIT.