Pengaruh Kompensasi terhadap Motivasi Sales Promotion PT. Indosentosa Trada-Nissan Bandung

Handayani, Desti (0955030) (2013) Pengaruh Kompensasi terhadap Motivasi Sales Promotion PT. Indosentosa Trada-Nissan Bandung. Undergraduate thesis, Universitas Kristen Maranatha.

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Abstract

Pesatnya perdagangan bebas mengakibatkan perusahaan perlu memiliki strategi yang baik. Hal ini memicu para pengusaha mengelolah sumber daya manusia yang mereka miliki untuk tetap loyal terhadap perusahaan dengan memberikan kompensasi yang sesuai guna meningkatkan motivasi karyawan; dengan menggunakan causal explanatory dengan menyebarkan kuesioner kepada 30 orang sales promotion PT. Indosentosa Trada-Nissan Bandung. Penelitian ini membuktikan bahwa kompensasi berpengaruh positif dan signifikan terhadap motivasi kerja.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Kompensasi, Motivasi, dan Sales Promotion.
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Economics > 55 Management Department (Night Classes)
Depositing User: Perpustakaan Maranatha
Date Deposited: 16 Nov 2015 09:46
Last Modified: 18 Nov 2015 02:13
URI: http://repository.maranatha.edu/id/eprint/17168

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