Manurung, Rosida Tiurma and Zulfikar, Achmad and Sari, Ifit Novita and Kurniasih, Nuning and Saddhono, Kundharu and Setiawan, Yuliyanto Budi and Murjainah, Murjainah and Parwito, Parwito (2018) Internationalization of Batik In The Creative Industry of Harajutik. In: International Conference on Life, Innovation, Change, and Knowledge (ICLICK 2018), Bandung.
|
Text
1.2 Internationalization of Batik In The Creative Industry of Harajutik.pdf Download (2300Kb) | Preview |
|
|
Text
1.2 Peer Review_Internationalization of Batik In The Creative Industry of Harajutik.pdf Download (2317Kb) | Preview |
|
|
Text
3.2 Turnitin_Internationalization of Batik In The Creative Industry of Harajutik.pdf Download (1624Kb) | Preview |
Abstract
Indonesia has a variety of traditional textile, namely Batik, Tenun, Songket, Gringsing, and others variety. Indonesian Traditional Textiles have their characteristics, fineness, and uniqueness. Batik as a cultural wealth of Indonesia potentially become a favorite fashion for youth. If Batik managed with unique ways and supported by a good marketing strategy, then Batik can increase sales figures and also go international for the fashion industry. This study discusses how the creativity and motivation of young people who mix and match the Indonesian Batik with the concept of Japanese Harajuku. This research uses a qualitative method with a case study. The results show that Batik with the idea of Japanese Harajuku can become an opportunity for the creative industry with the youth segment and promote to the international community through cultural diplomacy.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Uncontrolled Keywords: | Harajutik; Internationalization of Batik; Creative Industry |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Depositing User: | Perpustakaan Maranatha |
| Date Deposited: | 16 Sep 2021 06:08 |
| Last Modified: | 16 Sep 2021 06:08 |
| URI: | http://repository.maranatha.edu/id/eprint/27835 |
Actions (login required)
 |
View Item |
