A Literature Review: Strengths, Weakness, Opportunities, and Threats of Smart Technology for Culinary Business

Malinda, Maya (2023) A Literature Review: Strengths, Weakness, Opportunities, and Threats of Smart Technology for Culinary Business. In: 14th International Conference of Organizational Innovation (ICOI2023), July 25-27, 2023, Bangkok.

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Abstract

Smart technologies such as the Internet of Things (IoT), machine learning (ML) and artificial intelligence (AI) are emerging technologies that have the potential to transform the food and culinary industry. By providing insights into customer preferences and behavior, automating tasks, and improving food safety and quality control, these technologies can help businesses gain a competitive advantage, improve operational efficiency, and deliver a better customer experience. However, there are challenges and limitations to implementing these technologies, including the high initial investment required, the need for high-quality data, and the possibility of job losses. Therefore, it is important to conduct a careful assessment of the use of smart technologies in food and culinary businesses. This article uses a strengths, weaknesses, opportunities, and threats (SWOT) analysis of smart technologies and develops a clear strategy for their deployment and ongoing management. Ultimately, Culinary businesses that successfully leverage these technologies may reap significant gains in increased efficiency, reduced waste, and improved customer satisfaction.

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Conference or Workshop Item (Paper)

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