Setiawan, Iwan (0651363) (2012) Pengaruh Penerapan Sistem Pengendalian Manajemen terhadap Efektivitas Penjualan Perusahaan PT. Semangat Sejahtera Bersama di Tangerang. Undergraduate thesis, Universitas Kristen Maranatha.
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Abstract
The study was conducted at PT. Semangat Sejahtera Bersama located in Tangerang. The purpose of this study was to determine the adequacy and application of Management Control Systems to determine whether the application of the Management Control System effect on sales effectiveness. The method used is descriptive analytical method by using a survey approach to study. Data collection techniques used were field research with the help of a questionnaire instrument with a Likert scale of measurement and library research as well as the theoretical foundation used for the consideration of the fact that there is during an investigation. Research hypotheses were tested using Simple linear regression analysis. Simple linear regression analysis can be seen that there is significant influence between the application of appropriate Management Control System of the effectiveness of sales at PT. Semangat Sejahtera Bersama of 0,693%. From the calculation coefficient of determination (KD) obtained that the application of appropriate Management Control System has contributed as much as 48% of sales effectiveness. This means that the application of appropriate Management Control System affect the effectiveness of the sales of 48%, 52% while the remaining amount is influenced by factors other than the application of the Management Control System. From the test results, it can be seen that the value t count (8,485)> t table (1,665). This indicated that the "Management Control Systems sufficient influence sales effectiveness" is acceptable. Based on the results of research and discussion that has been the author, should provide guidance to the leadership of the company that pays little attention to the opinion of his subordinates, and the need to better communicate about the application of the Management Control System for the purpose of application of the Management Control System can be achieved.
| Item Type: | Thesis (Undergraduate) |
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| Subjects: | H Social Sciences > HF Commerce > HF5601 Accounting |
| Divisions: | Faculty of Economics > 51 Accounting Department |
| Depositing User: | Perpustakaan Maranatha |
| Date Deposited: | 03 Jun 2015 10:25 |
| Last Modified: | 03 Jun 2015 10:25 |
| URI: | http://repository.maranatha.edu/id/eprint/12862 |
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