Retrospective Method for Analyzing Typographic Design Work in Higher Education

Hartanti, Monica and Wianto, Elizabeth and Yonatia, Jessica (2022) Retrospective Method for Analyzing Typographic Design Work in Higher Education. In: 1st Pedagogika International Conference on Educational Innovation, 15 September 2022, Gorontalo.

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Abstract

Continuing the previous research about analyzing the perception of the students’ academic workload from online learning in the odd semester of the 2021 Typography course because of a change in the Independent Learning Program – Merdeka Campus (MBKM) curriculum which was officially launched by the Minister of Education and Culture in early 2020. The findings states that the perception of the students' mental perception was in fact, sufficient—not heavy nor light. In this follow-up study, we examine the student's projects results more deeply. The topic for analysis will be designing a logo—a new material from the 20/21 curriculum that was undergone by students from the COVID-19 pandemic with more than enough assignments. Four student representatives stated their perception of heavy and low mental load as they completed this new curriculum. They said that on their way of completing this curriculum, the course was heavy, light, and very good with sufficient scores. Using a retrospective method that is relying on past initial concepts, both manual and digital sketches for data collection, the data were analyzed and grouped through the Bateson learning theory to find out the answer to the question: At which level will students understand the material given—relating to their own mental loads—when completing the designing- a-logo task? For a fact in this research, we have discovered that the perception of the students’ mental loads when completing the task to design a logo in this Typography course (KV203) does not affect their understanding of the lecture material. It is, however, related to the busy habits of the students’ daily activities that affect: their work and/or task completion rhythms, effort put in exploring and carrying out ideas and all stages of assignments accordingly to the set deadlines. Students with high grades understand more about designing logo and the function of doing it step-by-step, in contrast to the students with moderate grades whose main goal is to just graduate from this typography course. The conclusion of this study is that students who understand very well about designing logo designs and those who do not understand both still pass. This needs to be a consideration or note for the guardian lecturer, it is feared that the same thing will happen to other lecture materials.

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