Pencegahan Penyakit Hipertensi Dan Hipotensi Sejak Dini Melalui Pocket Book

Verina, 0664002 (2011) Pencegahan Penyakit Hipertensi Dan Hipotensi Sejak Dini Melalui Pocket Book. Undergraduate thesis, Universitas Kristen Maranatha.

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Abstract

DAFTAR ISI HALAMAN JUDUL....................................................................................... i LEMBAR PENGESAHAN……………………………………………...… ii KATA PENGANTAR....................……………………………………..…. iii PERNYATAAN ORISINALITAS KARYA DAN LAPORAN...……...... v PERNYATAAN PUBLIKASI LAPORAN PENELITIAN....…………… iv DAFTAR ISI……………………………………………………………….. v DAFTAR TABEL…………………………………………………………... vi DAFTAR GAMBAR...................................................................................... vii DARFTAR TABEL........................................................................................ viii BAB I PENDAHULUAN 1.1 Latar Belakang…………………………………………………… 1 1.2 Permasalahan dan Ruang Lingkup...…………………………….. 3 1.2.1 Permasalahan ……………………………...………………. 3 1.2.2 Ruang Lingkup....................................................................... 3 1.3 Tujuan Perancangan......................................................................... 4 1.4 Sumber dan Teknik Pengumpulan Data....................................….. 4 1.4.1 Sumber................................................................................... 4 1.4.2 Tekhnik Pengumpulan Data................................................... 4 1.5 Skema Perancangan...............................…………………………. 5 BAB II LANDASAN TEORI 2.1 Book design..........................……………………………………... 6 2.1.1 Definisi Book Design.............................................................. 6 2.1.2 Anatomi Buku......................................................................... 6 2.1.3 Art Book.................................................................................. 8 2.1.4 Layout......................................................................................8 Universitas Kristen Maranatha  2.2 Ilustrasi………………………………………………....................10 2.2.1 Warna................................................................................... 11 2.3 Psikologi Dewasa Dini Terhadap Buku dan visual....................... 13 2.3.1 Proses Berfikir...................................................................... 13 BAB III DATA DAN ANALISIS MASALAH 3.1 Data dan Fakta.............…………………………………………. 15 3.1.1 Cendawan cafe...................................................................... 15 3.1.2 Rumah Sakit Imanuel............................................................ 16 3.2 Tekanan Darah......……………………………………………… 18 3.2.1 Tekanan Darah Normal………………………………….. 20 3.2.2 Hipotensi...........…………………………………………. 20 3.2.2.1 Penanganan dan Pengobatan darah Rendah............ 21 3.2.3 Hipotensi…………………………………………............ 22 3.3 Tinjauan pada Proyek Sejenis........................................................ 23 3.4 Analisis........................................................................................... 29 3.4.1 Segmentasi............................................................................ 30 3.4.2 Analisis SWOT..................................................................... 31 3.5 5W 1H(What, When, Where, Who, How)..................................... 32 BAB IV PEMECAHAN MASALAH 4.1 Konsep Komunikasi....................................................………….. 34 4.1.1 Tahap Pemasaran Book Design............................................ 34 4.1.2 Creative Brief........................................................................ 35 4.2 Konsep Kreatif.......................……………………….………….. 37 4.2.1 Konsep verbal....................................................................... 37 4.2.2 Konsep Visual....................................................................... 37 4.3 Konsep Media.........…………………………………………….. 38 4.4 Hasil Karya................................................................................... 42 4.4.1 Karakter................................................................................ 42 4.4.2 Pocket Book.......................................................................... 43 Universitas Kristen Maranatha  4.4.3 Folding Book........................................................................ 52 4.4.4 Calender................................................................................ 54 4.4.5 Stiker..................................................................................... 55 4.4.6 Spidol.................................................................................... 56 4.4.7 Mouse pad............................................................................ 56 4.4.8 Iklan Majalah........................................................................ 57 4.4.8 Pembatas Buku..................................................................... 57 4.4.9 Postr Kontemporer............................................................... 58 4.4.9.1 Poster Conditioning................................................. 58 4.4.9.2 Poster Informing....................................................... 59 4.4.10 Website............................................................................... 60 4.4.11 Mug..................................................................................... 61 4.4.12 Botol Minum....................................................................... 62 4.4.13 Jam....................................................................................... 62 4.4.14 x-banner mini...................................................................... 63 4.4.15 Leaflet................................................................................. 63 4.4.16 Flyer..................................................................................... 64 4.4.17 Packaging............................................................................ 65 4.5 Timeline Media............................................................................... 66 5.6 Budgeting Media............................................................................. 67 BAB V PENUTUP 5.1 Kesimpulan..................................................................................... 70 5.2 Saran dan Komentar Dosen Penguji Sidang Tugas Akhir……….. 70 DAFTAR PUSTAKA DAFTAR ISTILAH DAFTAR LAMPIRAN UCAPAN TERIMAKASIH DATA PENULIS Universitas Kristen Maranatha  DAFTAR TABEL Tabel 2.1 Data dan fakta proes Berfikir dan Belajar......................................... 14 Tabel 3.1 Hasil Analisis Terhadap Tinjauan Karya Sejenis(a)......................... 25 Tabel 3.2 Hasil Analisis Terhadap Tinjauan Karya Sejenis(b)......................... 27 Tabel 3.3 Hasil Analisis Terhadap Tinjauan Karya Sejenis(c)......................... 29 Tabel 3.4 Hasil Analisis Penderita hipertensi dan hipotensi di kota bandung.. 30 Tabel 4.1 Time Line.......................................................................................... 66 Tabel 4.2 Budgeting......................................................................................... 67 Universitas Kristen Maranatha  DAFTAR GAMBAR Gambar 1.1 Pengukur Tekanan Darah……………………………………... 1 Gambar 1.2 Gejala Pusing pada penderita hipertensi.................................... 2 Gambar 2.1 Color Wheel!...................……………………………………... 12 Gambar 3.1 Logo Cendawaan Cafe...……………………………………... 15 Gambar 3.2 Logo Rumah Sakit Imanuel....………………………………... 18 Gambar 3.3 Pengukuran Tekanan Darah...................................................... 19 Gambar 3.4 (a) Tekanan darah normal, (b) tekanan darah rendah............... 20 Gambar 3.5 Piramida makanan.....................……………………………… 21 Gambar 3.6 Aliran Darah Tinggi..............………………………………… 23 Gambar 3.7 (a) cover, (b),(c),(d),(e)isi buku……………………………… 24 Gambar 3.8 (a) ambient, (b)poster cara,(c)poster besar,(d)logo,(e)poster... 26 Gambar 3.9 (a) cover, (b),(c) isi buku……………………………….......... 27 Gambar 4.1 Karakter Hipi dan Hipo (RGB)...............……………….......... 42 Gambar 4.2 Karakter Hipi dan Hipo (CMYK).............................................. 42 Gambar 4.3 Cover Pocket Book.................................................................... 44 Gambar 4.4 Contoh halaman olah raga......................................................... 47 Gambar 4.5 Contoh halaman Makanan dan Minuman.................................. 49 Gambar 4.6 Contoh halaman Gejala dan Aktivitas lain................................. 51 Gambar 4.7 Bentuk folding book sisi depan dan sisi belakang...................... 53 Gambar 4.8 Contoh halaman folding book hipi dan hipo............................. 53 Gambar 4.9 Calender...................................................................................... 54 Gambar 4.10 Contoh BulanJanuari.................................................................. 54 Gambar 4.11 Bulan januari sampai April........................................................ 55 Universitas Kristen Maranatha  Universitas Kristen Maranatha  Gambar 4.12 Stiker Hipi danHipo................................................................... 55 Gambar 4.13 Spidol.......................................................................................... 56 Gambar 4.14 Mouse pad.................................................................................. 56 Gambar 4.15 Iklan Majalah............................................................................... 57 Gambar 4.16 Pembatas buku Hipi dan Hipo................................................... 58 Gambar 4.17 Poster Kontemporer Conditioning............................................. 59 Gambar 4.18 Poster Kontemporer informing.................................................... 60 Gambar 4.19 Contoh Website.......................................................................... 61 Gambar 4.20 Mug............................................................................................. 61 Gambar 4.21 Botol Minum................................................................................ 62 Gambar 4.22 Jam meja...................................................................................... 62 Gambar 4.23 X-Banner mini............................................................................ 63 Gambar 4.24 Leaflet tampak depan dan dalam................................................ 64 Gambar 4.25 Flyer............................................................................................ 64 Gambar 4.26 Packaging................................................................................... 65

Item Type: Thesis (Undergraduate)
Subjects: N Fine Arts > N Visual arts (General) For photography, see TR
Depositing User: Perpustakaan Maranatha
Date Deposited: 10 Feb 2012 03:27
Last Modified: 10 Feb 2012 03:27
URI: http://repository.maranatha.edu/id/eprint/194

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