Pengaruh Peranan Anggaran Penjualan sebagai Alat Perencanaan dan Pengendalian dalam Usaha Meningkatkan Efektivitas Penjualan

Yohanes, Dustin (0651216) (2010) Pengaruh Peranan Anggaran Penjualan sebagai Alat Perencanaan dan Pengendalian dalam Usaha Meningkatkan Efektivitas Penjualan. Undergraduate thesis, Universitas Kristen Maranatha.

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Abstract

To overcome the economy condition in Indonesia nowadays, the company is claimed to be able to run management functions well. Those are plannings, organizations, directions and controls. planning functions and controls play important roles and to keep it running, it uses an instrument called a calculation. One of the calculations itself is a selling calculation. a selling calculation can help in planning process and it also controls selling activities, so that it doesn't deviate from one that have planned before. Because of the existence of a selling calculation, it helps the controlling process because a selling calculation itself gives a feedback for the management's side to evaluate their works, to make sure that everything 's well done or not. If there's any deviation, then it must be corrected. In this thesis arrangement, the object research is PT.Sari-Sari, which focuses on kerupuk selling. The data that is used is a selling data calculation also the realization reports during two years, 2007 until 2008. The process of data collection is done through the field research by a direct interview with the company leader or the staffs itself. From the data that has got, it should be analyzed, in order to know about the selling role calculation in planning and controlling processes. In the planning process of PT.Sari- Sari, it is run by the company leaders, completely, because PT.Sari-Sari is still including in a small company group, so that there are still a lot of assignments that must be duplicated by the company leaders. The planning process is still plain, the company just makes a selling calculation in the form of selling target; however, for the controlling process, the company makes a report in the form of the three month's report, which contains selling activities in three months. A selling calculation arrangement by PT.Sari- Sari still has a shortage, such as the following up in the deviation that happens. For this analysis result, it is expected to be an input and a consideration in increasing their planning and controlling processes for the company.

Item Type: Thesis (Undergraduate)
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Faculty of Economics > 51 Accounting Department
Depositing User: Perpustakaan Maranatha
Date Deposited: 07 May 2015 08:53
Last Modified: 07 May 2015 08:53
URI: http://repository.maranatha.edu/id/eprint/12227

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